Honey Creme San Francisco

Honey Creme, a Taiwanese soft-serve ice cream sensation, has opened their first US location in San Francisco’s Sunset District. MEI adapted the brand identity for the American market, developing a store layout to satisfy local agency requirements and sourcing locally-available materials to create a template for future locations.

The design of this first store involved a complete interior remodel of a vacant storefront, and the sensitive rehabilitation of the existing but neglected historic facade.

Photographs © Dean J. Birinyi